Privacy Policy — Amy Suto
 

PRIVACY POLICY


SUTOSCIENCE PRIVACY POLICY


Effective Date: August 5, 2026

Last Updated: August 5, 2026

amysuto.com is a product of Sutoscience, LLC (“Sutoscience,” “we,” “our,” or “us”). This Privacy Policy explains how we collect, use, disclose, and protect personal information when you use:

  • the amysuto.com website at www.amysuto.com,

  • and all associated services, forms, and tools.

We are committed to being transparent about our data practices. This policy is written in plain language so you can understand what we do with your information.

1. Who We Are

  • Legal Entity: Sutoscience, LLC

  • Formed In: Texas (registered in California)

  • Mailing Address: 2443 Fillmore Street, #288, San Francisco, CA 94115

  • Website: www.amysuto.com

  • Privacy Contact: amy@amysuto.com

2. Scope of This Policy

This policy applies to personal information we process when you:

  • Submit a contact, inquiry, or booking form

  • Submit support requests, feedback, or bug reports

  • Opt in to optional marketing emails or our newsletters

  • Book a consultation, audit, or other service through our scheduling links

  • Visit our website and interact with our content

This policy does not apply to third-party websites or other services that you access through links on our Site. Those providers have their own privacy policies, and we encourage you to review them.

3. Information We Collect

3.1 Information You Provide Directly

Contact and Inquiry Information:

  • Name

  • Email address

  • Phone number (if provided)

  • Any details you choose to include in your message, such as links to your website, Substack, or project

Communications:

  • Support requests and messages

  • Feedback, bug reports, and feature suggestions

  • Survey responses

  • Newsletter sign-ups and email preferences

3.2 Information Collected Automatically

Usage Data:

  • Pages and features accessed

  • Feature interaction patterns

Device and Network Data:

  • IP address

  • Browser type and version

  • Device type and operating system

  • Referring URL

  • Approximate location inferred from IP address

Cookies and Similar Technologies:

  • Essential cookies and browser local storage for site preferences

  • Analytics cookies set by Google Analytics (see Section 7)

3.3 Information from Third-Party Services

Scheduling (Calendly): When you book a call or service through one of our scheduling links, Calendly collects your name, email address, and any booking details you provide, and shares them with us so we can hold your appointment. If a booking requires payment, Calendly and its payment partners process it. We do not receive or store your full credit card number, CVV, or bank account details.

3.4 Sensitive Personal Information

Messages and forms you submit may contain information you choose to include that could be considered “sensitive personal information” under the CCPA/CPRA, GDPR, or other laws. We recommend including only information that is relevant to your inquiry.

We process this information only to provide the services you requested. We do not use sensitive personal information to infer characteristics about you, target advertising, or for any purpose other than providing and securing the Site. Under California law, this means we are not required to provide a separate “right to limit” mechanism, because our use of sensitive personal information falls within the CCPA’s “necessary to provide the service” exemption (Cal. Civ. Code § 1798.121(a) and 11 CCR § 7027). You may still delete this information at any time by contacting us at amy@amysuto.com.

4. How We Use Your Information

  • Providing the Site and Our Services: operating the website, responding to your inquiries, delivering services you request, and scheduling consultations

  • Billing and Payments: processing payments for services through our third-party payment processors, managing invoices, fraud prevention

  • Communications: responding to support requests, sending transactional emails (such as confirming we received your message), service announcements

  • Optional Marketing Email: if you opt in, we use your email to send occasional product announcements, tips, and updates, including our newsletters

  • Product Improvement: analyzing usage patterns to improve features, fix bugs, and develop new functionality (using aggregated or de-identified data where possible)

  • Safety and Security: detecting abuse, unauthorized access, fraud, and policy violations

  • Legal Compliance: complying with applicable laws, regulations, court orders, and legal processes

5. How We Share Your Information

We do not sell your personal information. We share information only in the following circumstances: with service providers and processors who act on our behalf, for legal compliance and protection, in connection with business transfers, and with your direction or consent.

6. Data Retention

We retain your personal information only as long as reasonably necessary for the purposes described in this policy. Contact form submissions are delivered to us as email and kept for as long as we need them to respond to you and maintain records of our correspondence. Newsletter subscription data is managed by Substack and retained until you unsubscribe. Analytics and server log data are retained under the retention settings of the providers described in Section 14.

7. Cookies and Tracking Technologies

We use essential cookies and browser local storage to make the Site work. We also use Google Analytics to understand how visitors use the Site. Google Analytics sets cookies and collects usage information subject to Google’s privacy policy, and you can opt out at any time with Google’s browser opt-out tool. We do not use advertising cookies, and we do not run third-party advertising on the Site. If you click an affiliate link (see Section 14), the website you visit may set its own cookies under its own policy.

8. Your Privacy Rights

8.1 Rights for All Users

Regardless of where you live, you can access, update, correct, delete, and export your information, and withdraw consent for optional processing.

8.2 California Residents — CCPA/CPRA Rights

Right to Know/Access, Right to Delete, Right to Correct, Right to Opt Out of Sale/Sharing (see Sections 5 and 9), Right to Limit Use of Sensitive Personal Information, and Right to Non-Discrimination.

8.3 EEA, UK, and Swiss Residents — GDPR/UK GDPR Rights

Access, rectification, erasure, portability, restriction, objection, withdrawal of consent, and the right to lodge a complaint with a supervisory authority. Legal bases: contract performance, legitimate interests, consent, and legal obligation. International transfers rely on Standard Contractual Clauses (and the UK Addendum where applicable).

8.4 How to Exercise Your Rights

Submit requests via email at amy@amysuto.com or by mail to Sutoscience, LLC, 2443 Fillmore Street, #288, San Francisco, CA 94115. We will respond within 45 days (CCPA) or 30 days (GDPR/UK GDPR), extendable to 90 days with notice.

9. Do Not Sell or Share My Personal Information

Sutoscience does not sell your personal information for monetary consideration and does not share it for cross-context behavioral advertising purposes.

10. Email Communications

We send transactional/service email (for example, a confirmation that your message reached us) and optional marketing email (opt-in, or opt-out where permitted, with an unsubscribe link in every message).

11. Children’s Privacy

amysuto.com is intended for users who are at least 18 years old (or the age of majority in their jurisdiction). We do not knowingly collect personal information from anyone under 16 years of age.

12. Data Security

We implement administrative, technical, and organizational safeguards, including encryption in transit and at rest, access controls, authentication, vendor security review, and monitoring, and we provide data breach notification as required by law, including GDPR/UK GDPR’s 72-hour window where applicable.

13. International Users

amysuto.com is operated from the United States. Personal information from users outside the U.S. is transferred to, stored, and processed in the United States, subject to the safeguards described in Section 8.3.

14. Third-Party Services

Key third-party services integrated with amysuto.com:

  • Vercel: hosts the Site and processes standard server logs (such as IP addresses) in order to serve it

  • Resend: delivers the messages you submit through our contact forms to us by email

  • Substack: hosts our newsletters. If you check the box to join a newsletter, your email address is shared with Substack

  • Google Analytics: helps us understand how visitors use the Site (see Section 7)

  • Calendly: handles scheduling and payment when you book a consultation or service (see Section 3.3)

Some posts on this Site contain affiliate links, including Amazon affiliate links. As an Amazon Associate, Sutoscience earns from qualifying purchases. If you click an affiliate link, the website you visit may set cookies or collect information under its own privacy policy.

15. CCPA Category Disclosure

Categories collected/disclosed in the preceding 12 months: identifiers, customer records, commercial information, internet/network activity, geolocation data, inferences, and sensitive personal information voluntarily provided. Not sold or shared for cross-context behavioral advertising.

16. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be preceded by at least 30 days’ notice via email and/or a prominent notice on the Site.

17. Contact Us

Sutoscience, LLC
2443 Fillmore Street, #288
San Francisco, CA 94115

Privacy, support, and legal inquiries: amy@amysuto.com